Last reviewed: 2026-04-25 · Pricing verified: 2026-04-25
Uniqode vs Scanova: 2026 QR Code Comparison
Bottom line up front
Pick Uniqode for marketing teams running campaigns with bulk generation, deep analytics, and martech integrations. Pick Scanova for design-led individual users wanting flexible aesthetic QR options at competitive pricing. Both are credible mid-market platforms; Uniqode wins on enterprise scale and integrations, Scanova wins on design flexibility and lower mid-tier pricing.
Quick verdict
| Best for | Winner |
|---|---|
| Marketing team campaigns | Uniqode |
| Design-led individual users | Scanova |
| Bulk QR generation | Uniqode |
| Deep scan analytics | Uniqode |
| Aesthetic design flexibility | Scanova |
| Lowest entry price | Tie ($5/mo each) |
| 50+ QR codes | Uniqode |
| Marketing stack integrations | Uniqode |
Pricing side-by-side (verified 2026-04-25)
| Tier | Uniqode | Scanova |
|---|---|---|
| Free | Free trial | Static QR codes free; 14-day full trial |
| Entry paid | Starter $5/mo | Starter from $5/mo (basic dynamic) |
| Mid | Lite $12.50/mo | Mid tiers up to ~$25-50/mo |
| Pro | Pro $40.83/mo | Up to $50/mo (~20 dynamic QRs) |
| Enterprise | Custom | Custom |
| Pricing model | Tier (feature-based) | Tier (more code-count-based) |
Feature matrix
| Feature | Uniqode | Scanova |
|---|---|---|
| Dynamic QR codes | Yes | Yes |
| Static QR codes | Yes | Yes (free, basic) |
| Logo embedding | Yes (Lite+) | Yes (paid tiers) |
| Color customization | Yes | Yes |
| Design template variety | Standard | Yes (deeper aesthetic options) |
| Frame templates | Yes | Yes |
| Bulk QR generation | Yes (deep) | Yes (basic) |
| QR landing page templates | Yes | Yes |
| Scan analytics | Yes (deep) | Yes (clean basic) |
| Location heatmap | Yes | Limited |
| UTM passthrough | Yes | Yes |
| Custom domain | Pro+ | Higher tiers |
| API access | Pro+ | Higher tiers |
| Mailchimp / GA4 / Shopify native | Yes | Limited (Zapier) |
When to pick Uniqode
- Marketing team running multi-stakeholder campaigns. Bulk generation, role-based access, deep analytics.
- 50+ QR codes managed centrally. Uniqode\'s feature-tier pricing is materially cheaper than Scanova\'s code-count tiers at scale.
- Native marketing stack integrations. GA4, Mailchimp, Shopify, HubSpot.
- Bulk SKU / event / real-estate QR generation. Native UI for high-volume.
- Enterprise UI structure. Multi-user, multi-team, organized.
When to pick Scanova
- Design-led individual user. Aesthetic flexibility, multiple frame styles, distinctive options.
- Lower mid-tier pricing for ~10-20 codes. Scanova mid tiers are competitive with Uniqode Lite.
- Cleaner UI for non-technical users. Scanova\'s design tools are immediately discoverable.
- Static QR free tier matters. Scanova\'s free static QR generation is genuinely useful.
- Lower-volume use case. Under 20 dynamic QRs total.
Decision tree
- Marketing team running multi-stakeholder campaigns? → Uniqode.
- 50+ QR codes managed centrally? → Uniqode (cheaper at scale).
- Design-led individual user with aesthetic flexibility needs? → Scanova.
- Native GA4 / Mailchimp / Shopify integrations matter? → Uniqode.
- Lower-volume use case (under 20 codes)? → Either; check entry pricing fit.
- Free static QR is enough? → Scanova free tier.
Frequently asked
Uniqode or Scanova for QR codes?
Both are credible mid-market QR platforms with similar feature depth. Uniqode (formerly Beaconstac) is positioned for marketing teams with bulk generation, deep analytics, and martech integrations. Scanova is positioned for design-flexible QR with strong customization and a lower entry price ($5/mo vs $5/mo — they're actually tied at entry). For marketing teams, Uniqode. For design-led individual users, Scanova is competitive.
How much do they cost?
Uniqode: Starter $5/mo, Lite $12.50/mo, Pro $40.83/mo. Scanova: Starter from $5/mo, mid tiers up to $50/mo for ~20 dynamic QRs with advanced analytics. Pricing structures are different — Uniqode tiers by feature depth; Scanova tiers more by code count. At low volumes, both are similar; at higher volumes (50+ codes), Uniqode is materially cheaper.
Which has more design flexibility?
Scanova has historically marketed itself on design flexibility — multiple frame styles, custom layouts, distinctive aesthetic options. Uniqode's design tools are functional but more standard. For brands wanting QRs that look genuinely designed (not just colored), Scanova edges Uniqode. For brand teams wanting standardized QRs at scale, Uniqode.
What about scan analytics?
Both offer scan analytics including location, device, and time. Uniqode's analytics are deeper at higher tiers (heatmaps, per-code campaign attribution, detailed UTM passthrough). Scanova's analytics are clean and present the basics well — sufficient for prosumer use, less robust for marketing teams running multi-stakeholder campaigns.
Bulk QR generation?
Uniqode is deeper here — designed for marketing teams generating hundreds-to-thousands of QRs at once. Scanova supports bulk creation but the workflow is less developed. For high-volume teams, Uniqode.
Marketing stack integrations?
Uniqode has more native integrations (GA4, Mailchimp, Shopify, HubSpot via Zapier). Scanova has Zapier integration covering most marketing tools but native deep integrations are fewer. For marketing-stack-integrated workflows, Uniqode.
Which is faster to learn?
Both have polished onboarding for non-technical users. Scanova's UI is slightly cleaner and the design tools are immediately discoverable. Uniqode's UI feels more enterprise-ready. For solo operators learning a new tool, Scanova edges. For marketing teams with multiple users, Uniqode's structure is better.
How we verified this
Pricing verified against uniqode.com/pricing and scanova.io/pricing on 2026-04-25. Scanova tier structure (Starter from $5/mo with mid tiers up to $50/mo for ~20 dynamic QRs) confirmed via Scanova\'s public pricing and SaaSworthy April 2026.
Sources
- Uniqode Pricing (verified 2026-04-25)
- Scanova Pricing (verified 2026-04-25)
- G2 — Scanova Pricing 2026
- SaaSworthy — Scanova 2026
Try them
See Uniqode pricing → See Scanova pricing →